Sir Sir Elton John stars in a new TV ad for Snickers, which sees him interrupting a rap battle at a house party and 'cringing the crowd' with a performance of his hit Don't Go Breaking My Heart, until he eats a Snickers and becomes US rapper Boogie, who resumes the rap battle.
The British pop legend commented 'I love the direction the new Snickers ads have humorously portrayed being off your game when you're hungry, but in a way that's current and relevant to young people, especially considering hip-hop is one of the biggest music genres in the world today'.